Blogs

During the earliest days of running your small business, you might find that you’re able to handle most, or even all, of the tasks yourself. However, as your business grows, the demands on you as a business owner increase and you need to stop juggling before you drop the ball. It’s time to entrust a greater share of work to team members, contractors or freelancers so that you can focus on the tasks that matter and continue to grow your business.

Cash flow management is crucial to the financial health of your business but, sadly, it can be especially tricky to handle for seasonal business owners. Peaks and troughs can have you wondering how you’re going to survive the slow months, let alone grow and improve your business. Fortunately, we have several strategies that can help you to manage your cash flow and help your business to thrive all year round.

Cloud computing used to be a nice-to-have for small businesses, but these days it’s a must. Research by Tech Jury found that 60% of businesses migrated their entire workloads to the cloud in 2020 and 81% had at least one application running in the cloud. The cloud allows businesses to save money, streamline workflows, work remotely and stay agile, which is incredibly important in an ever-changing, post-pandemic world. Let’s take a look at the six key ways in which cloud computing is changing the way that we do business.

Your business website is your virtual shop window. It’s where new prospects get their first impressions of your business, and it’s the first port of call for your existing customers when they have a query. It’s important to create a business website that is engaging and easy to use in order to maximise sales. Here are five tips on how to create a business website that converts.

Pricing your services correctly is one of the most difficult parts of being a small business owner. On the one hand, you understandably want to price yourself competitively, but you don’t want to sell yourself short, either. Profit, cash flow and confidence are all important considerations when pricing your services, so here are five key steps to help you get it right.

Whilst there is, unfortunately, no single “secret sauce” for a successful business, great companies are seldom built without a solid strategy in place. A strong business strategy is a key ingredient for success, and it’s often what differentiates the winners and losers in any given industry.

A strategy is a long-term business plan that encompasses your goals, values, objectives and visions in order to take you to where you want to be. It includes your products and services, your target market and the way you market to that demographic.

The right business strategy serves as a strong foundation upon which to build your business. It will enable you to make the right decisions with regards to areas of investment, the allocation of resources and the prioritisation of projects.

Of course, if developing a great business strategy were easy then everyone would do it. A great strategy doesn’t come about overnight, but here are the most important factors to consider when developing a successful business strategy.

Saving just a small amount of money here and there can really boost the bottom line of your small business. If you’re tired of hearing abstract advice then read on for straightforward, practical tips to help cut down on costs and maximise your profit margins.

Cash flow can be tricky to manage at the best of times, let alone during an economic downturn. Dips in demand, supply chain issues and late payments can cause serious problems, which is why we’ve put together a guide on how to navigate uncertainty and protect your cash flow.

When you’re running a small business, it’s easy to get so preoccupied by day-to-day activities and forget to step back and see the bigger picture. However, it’s important to pause and take a good look at how your business is really faring. It’s also necessary to make sure that you’re looking after yourself, so that you can show up as the best version of you. Let’s take a look at seven things that every small business owner should be doing to avoid ensure success.

Creating a good customer experience is key to the success of a business, and online enterprises are no exception to this rule. Many business owners fail to realise that customer experience matters every bit as much in the online dimension as it does in the real world, and fail to create a positive experience that converts and retains customers. In order to achieve success with your online business, you should make the most of every virtual touchpoint to convert as many prospects as possible and build a loyal customer base. Let’s take a look at how you can create a great customer experience from start to finish.