Blogs

Every small business owner would like to boost their profits, but it’s easier said than done. In fact, research by SmallBizTrends found that only 40% of small businesses are actually profitable. However, by changing your practices, you can increase your margins to...

First impressions are crucial in business. A great landing page can help you impress your customers right off the bat, only if it has these essential elements. Your landing page has a single vital function: lead conversion. Regardless of the ads, email and messaging...

As we edge ever closer towards a completely cashless society, credit cards are becoming more and more necessary. Business credit cards are also enormously helpful for bookkeeping, payment protection and emergency funds. So long as you manage your account well, a...

Most entrepreneurs are all too familiar with the rather depressing failure rate of startup businesses; research by Investopedia found that 50% fail by their fifth year. The same study found that one of the top reasons for this was that money simply ran out. In order...

Launching a new business certainly doesn’t come cheap, and every penny really does count during the startup stage. Creating a business budget is one thing; sticking to it is quite another. Running out of money is one of the biggest reasons that startups fail, so we’ve...

Choosing a great accountant is one of the best investments you can make for your business. A quality accountant can do much more than save you money on your tax bill - although of course, that’s important too. A professional accountant is a strategic business partner...

It’s always worrying when you notice that your small business’ bank account is running low. Whether you’re scaling up or simply going through a quiet period, negative cash flow can take a significant toll on the financial health of your business. Hard times don’t have...

Positioning a business for growth isn’t easy. It takes a combination of knowledge, skill, and focus at all levels.Business leaders have the hard task of getting everyone aligned with the big picture vision of the company.To do that, every person in a leadership...

There are very few people who would consider an economic downturn to be good news, but tough economic times are particularly difficult for startup business owners. Unlike well-established businesses, startups lack coping mechanisms and support systems; the safety net...

Many small businesses can benefit from focusing their marketing efforts on a more local audience. Local marketing allows you to establish a loyal audience who are likely to bring in repeat business. A survey by the Better Business Bureau indicates that consumers are...